VibrantNation.com To Participate in Upcoming Marketing Conferences
LOUISVILLE, KY – VibrantNation.com, the online destination for women 50+ and the first peer-to-peer information exchange populated by these smart and passionate women, is continuing to establish their reputation as the thought leader on issues relating to women 50+. Vibrant Nation founder and CEO Stephen Reily and Senior Strategist Carol Orsborn, Ph.D., will lend their expertise to several upcoming marketing and boomer conferences – M2W(R) – The Marketing to Women Conference (Chicago, IL – April 29 & 30), Florida Boomer Lifestyle Conference (Tampa, FL – May 12), Targeting Boomers & Beyond (Washington, DC – May 15), BookExpo America (New York, NY – May 28 -31) and PRSA Counselors Academy Spring Conference (Palm Springs, CA – May 31-June 2).
“Vibrant Women are continuously growing their online presence,” commented Stephen Reily. “We at VibrantNation.com know the power of the smart, savvy woman 50+ and will be sharing unique data and marketing opportunities with conference attendees.”
“Women 50+ are increasingly defining the online landscape,” commented Carol Orsborn, Ph.D. “We’re growing our networks, shopping, reading and learning from each other. Marketers who learn to speak into us Vibrant Women, will be able to tap into the healthiest and wealthiest generation of our time.”
Vibrant Nation’s April and May conference schedule will include:
Marketing to Women – April 29 & 30, 2009, Chicago
M2W(R) – The Marketing to Women Conference will bring together the top brand executives and marketing-to-women thought leaders. At M2W(R) Mr. Reily and Dr. Orsborn will each host a roundtable discussion on affluent women 50+ and marketing via social media.
Florida Boomer Lifestyle Conference – May 12, 2009, Tampa
The Florida Boomer Lifestyle Conference offers an in-depth look at issues having the greatest impact on Boomer’s lives including the global economy, financing longevity, care giving, wellness and health, and personal reinvention.
At The Florida Boomer Lifestyle Conference, Dr. Orsborn will participate in a panel discussion titled, What Do Women Want?, where she will share findings from the Vibrant Nation’s white paper – Well Connected and Wired: The Vibrant Woman.
Targeting Boomers and Beyond – May 15, 2009, Washington, DC
The Targeting Boomers and Beyond workshop offers new ideas and insight from internationally recognized experts in mature marketing.
Dr. Orsborn will be conducting a seminar – Well-Connected and Wired: Motivating the Five Segments of the Vibrant Woman Market where she will share findings from the Vibrant Nation’s white paper – Well Connected and Wired: The Vibrant Woman.
BookExpo America, May 28-31, 2009, New York
BookExpo America (BEA) is the largest publishing event in North America. The conference attendees gain access to what’s new, what’s next and everything exciting in the world of books.
Dr. Orsborn will moderate the panel for Wired and Receptive: Reaching Boomer Book Buyers Online, where the panelists – including Mr. Reily – will discuss how women 50+ are using online destinations, like VibrantNation.com as virtual book clubs and working out win-win relationships with publishers.
PRSA Counselors Academy Spring Conference, May 31-June 2, Palm Springs, CA
The PRSA Counselors Academy Spring Conference is organized by the Public Relations Society of America and engages PR industry professionals with ideas, advice, answers and encouragement aimed at growing their business.
Dr. Orsborn will participate in a panel discussion titled Starting Over: The Art of Resilience. This panel discussion will feature industry luminaries who will share their experiences of how they embraced failure and moved on to own and manage successful agencies. Relying on stories, anecdotes and practical advice, attendees will find out how to be the kind of individual, team or organization that thrives regardless of the challenges they face.
Stephen Reily is a successful marketing entrepreneur, marketing expert and founder of VibrantNation.com. At Vibrant Nation, Mr. Reily serves as CEO and writes the weekly Flash Forward blog, where he engages marketers as well as VibrantNation.com members with insights and fresh research about marketing to the new 50+ woman.
Dr. Orsborn is an internationally known author and thought leader on issues related to Boomer women and matters regarding adult development and quality of life. Carol serves as Senior Strategist to VibrantNation.com and pens her regular Inside the Nation blog for the new online destination for women 50+.
